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Posted by The Celebrity Group on Feb, 06 2023

Miley Cyrus invests in Dolce Glow

Singer Miley Cyrus invests in self-tanning brand Dolce Glow

Singer Miley Cyrus invests in self-tanning brand Dolce Glow - Brand Ambassador - The Celebrity Group   Miley Cyrus, a singer, has made an undisclosed investment in the Dolce Glow self-tanning company. By making a reference to the lyrics of her brand-new song, "Flowers," the American singer-songwriter revealed her collaboration with the company on Instagram. “I can buy myself tanner… get that endless summer vacation glow,” she posted.  “I am an official partner in Dolce Glow because I truly love and trust this product.   “Its high quality ingredients and flawless colour make it a must for me. “I am so excited to make my ‘glow’ accessible for my fans and support a female founded company.”  One of Hollywood's most sought-after spray tanners is Isabel Vita. In 2016, she established her company, Dolce Glow, which sells a variety of lotions, sprays, and mists for tanning. Reality stars Kylie Jenner and Kim Kardashian, as well as singers Jennifer Lopez, Selena Gomez, and Katy Perry, are among her A-list clients. Three years ago, Cyrus started using Vita's services, and he quickly started using her regularly. The 30-year-old singer's recent music video, "Flowers," which has received over 96 million streams, even featured Vita tanning her. Vita called Cyrus "the best business partner I could have ever dreamed of". “Miley not only loves and tans in Dolce Glow, but she believed and supported me when many did not.  “I have no words to express my gratitude.” 
Did you know that having a brand partnership boosts your brand awareness and sales up to THREE times more than a similar advertising campaign without? 
 
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