Foot Locker and Timberland have teamed up with hip-hop recording artist Nas to present its Fall 2017 Legends Collection.
Foot Locker and Timberland team up with legendary hip-hop recording artist Nas to present the Fall 2017 Legends Collection – a limited-release series of Timberland boots available exclusively at Foot Locker Legends Club locations.To bring the new Legends Collection to life, each monthly drop will be accompanied by a custom animation video short, the first of which launches today on Foot Locker's YouTube channel.RELATED: Foot Locker Europe Announces Dua Lipa as Brand AmbassadorThe videos document pivotal milestones in the artist's personal journey, with Nas telling the stories in his own words, from his early days in Queens to the moment he was discovered."Before you become what you will, you start as who you are," says Nas. "Timberland boots have been part of my journey from the beginning, and the Legends Collection partnership with Foot Locker connects our paths and illustrates how, like any story worth telling, it has to evolve to make us who we are today.""Foot Locker is thrilled to be partnering with Nas and Timberland to bring this season's Legends Collection to life for our customers," said Jed Berger, head of marketing for Foot Locker. "Nas is a true icon and authentically defines what our Timberland Legends Collection is all about. He elevates the credibility and respect for both of our brands as we introduce new and timeless boot styles to the next generation.""Nas perfectly captures the notion that success is born out of hard work and hustle – something that's at the heart of every Timberland boot," said Jim Davey, vice president of global brand marketing for Timberland. "We are thrilled to be a small part of his journey, and to recognize him for the legend he has become."